Once upon a time there was a sensible series of web analytics interviews. But one day, it caught the sniffles and passed away. In its stead, to the chagrin of many, arose the Silly Series.
It’s time to talk to Joe Teixeira – ask him what three squared is. Go on, ask him!
Tell the nice people all about Joe Teixeira.
I am the Director of Web Intelligence for a company called MoreVisibility. I have been working there for 5 and 1/2 years on all things web analytics, measurement, testing, and user-experience. My company is a Google Analytics Certified Partner, and we are very proud and honored to not only represent Google, but also South Florida in the analytics community.
I have been working in the internet industry since 1998, where I first started by making HTML changes to websites (this pre-dates the days of CMS platforms, where everything was done by hand). I’ve done a little bit of everything in the last 13 years: SEO, pay-per-click, and obviously, a lot of analytics.
I have been living in South Florida, USA, for the majority of my life, but I have also lived in Massachusetts (when I was a kid), in Portugal (yes, the country in Europe) and Brazil (the big part of South America).
And for the last time, no! I am NOT related to Mark Teixeira from the New York Yankees! (Although it’s very cool that I share a last name with someone famous – maybe I should start telling people that we are related…)
You write books. Amazon uses “”It’s my creative outlet”, says Joe.” to explain why you do this. What other outlets do you have for your creativity?
Over the years, I’ve had different creative outlets. Playing video games, putting puzzles together, exercising, playing poker, and bowling. I can honestly say that my life is a jambalaya of different interests, hobbies, and creative outlets. People that knew me from one walk of life are often surprised to hear I am doing something else or into something entirely different from the thing that I was into when they knew me before (if that makes sense).
Right now, I am focused on school (completing my degree in Mathematical Sciences) and my family (my wife and I are expecting a baby girl in just a few weeks from now!)